Widespread recognition to anti-inflammatory and wound-healing properties of curcumin is driving the market for curcumin at a global level. A recent market intelligence report published by Fairfield Market Research has projected a positive growth outlook for curcumin market, estimating its valuation to reach US$112.6 Mn towards the end of 2025. The research suggests that curcumin has been gaining traction in dietary supplements sector on account of its excellent medicinal and therapeutic properties, pharmacological security, and competitive costs. Consumption by dietary supplement manufacturers will remain strong through 2025. 

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Skincare Segment Brightens up with Greater Awareness about Exceptional Attributes of Curcumin

Curcumin from turmeric and ginger has been one of the most widely used traditional ingredients across India, as documented in Ayurveda. F&B, cosmetics and wellness industries in India have been the largest consumer markets for curcumin brands. More recently, superior anti-inflammatory properties of curcumin are gaining recognition, in addition to its excellent functional attributes used in cosmetic products. The brightness and radiance that curcumin delivers to human skin is leveraged by several international brands to formulate their new skincare products range. Anti-oxidant and wound-healing properties of curcumin make it an ideal ingredient for a range of skincare solutions. 

Curcumin Sales Prosper, as Golden Milk and Turmeric Lattes Grab Space on Café Menus

Turmeric milk, a traditional Ayurveda recipe of natural immunity booster known to Indian population, has more recently got a glamorous name – golden milk, owing to its soaring popularity across western economies. The attractive colour, flavour and therapeutic attributes make this golden milk more desirable even among youngsters. Turmeric lattes are particularly gaining ground in local coffee shops as well as at international café chains such as Starbucks, which is a strong factor favouring curcumin sales.

Remarkable revenue generation is expected in the near future, as beverages infused with turmeric or turmeric-flavoured tea and coffee are creating new windows of opportunities in foodservice sector. Incessant demand for natural immunity boosters amid the global Covid-19 pandemic is playing out as a significant push factor for curcumin market players. 

India in Vanguard; Scope of Curcumin Consumption Widens in Europe

India will continue to account for the lion’s share in global curcumin market valuation over the period of assessment. Turmeric is an indispensable ingredient that goes into most of food preparations in all parts of the country, which upholds the market potential of curcumin. A large number of Ayurvedic medicinal recipes also consumer curcumin to a large extent.

India will thus remain the most vital contributor to curcumin market revenues as a producer as well as consumer, with over 70% share. Thriving markets for cosmetics companies in India are more likely to remain on the forefront of curcumin demand, says the report. On other side, European markets are expected to reflect growing interest in curcumin during forecast period. Increasing preference for natural and clean ingredients is mainly responsible for these projections. 

New Product Launches Trending Competition Landscape

The highly competitive nature of global curcumin market landscape is primarily formed by key end-use consumer segments such as F&B and dietary supplements. Cosmetics, nutraceuticals, and cosmeceuticals companies are also significantly contributing to heating competition among key market players. In line with this, some of the leading companies are prioritising the launch of new OTC curcumin supplements. Fine Hygienic Holding has released Neuro Booster and Motiva Immuno in an effort to extend their existing portfolio.

Some of the prominent companies operating in global curcumin market include Sabinsa Corporation, Wacker Chemie AG, Arjuna Natural Extracts Ltd, Synthite Industries Ltd, BioMax Lifesciences Ltd, Akay Group, SV Agro Food, Hindustan Mint & Agro Products Pvt. Ltd, Rosun Groups, and Konark Herbals. Recently, a new study unleashed that the proprietary turmeric extracts (one of them being curcumin) of Arjuna Natural Private Limited are reportedly as effective in relieving symptoms of osteoarthritis as paracetamols are. Moreover, these extracts proved to be highly effective against inflammation. 

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