Commercial and Off-Highway Vehicle (COHV) radar refers to radar systems used in commercial and industrial vehicles, such as trucks, buses, and construction equipment. These radar systems are designed to provide information on the vehicle's surroundings, including detecting obstacles, vehicles, and pedestrians, to assist the driver in navigation and prevent collisions COHV radar systems are becoming increasingly common in modern vehicles, as they can significantly improve safety and efficiency. They can help drivers avoid collisions, navigate through congested areas, and improve fuel efficiency by optimizing routes and reducing idling time. All these factors are contributing to market growth.

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The Commercial & Off-Highway Vehicle Radar Market is expected to grow at a steady rate of around 22% owing to the fact that radar-based systems help to reduce driver fatigue and stress by providing assistance with navigation and collision avoidance. Major companies in the market offer commercial & off-highway vehicle radar with technologically advanced features. For instance, In January 2022, Continental AG announced the development of a new radar technology that uses AI algorithms to detect objects and predict their movement. The “Radar AI” system is designed to improve safety for commercial vehicles and reduce the risk of accidents.

 According to UnivDatos Market Insights (UMI)’s research report “Global Commercial & Off-Highway Vehicle Radar Market”, the market is expected to witness robust growth during the forecast period (2022-2028). This is mainly due to these systems can help prevent collisions, reduce the risk of accidents, and improve overall safety.

Based on frequency, the market is segmented into 22Ghz and 77-81Ghz. The 77-81 GHz segment is one of the key segments in the commercial and off-highway radar market, and it is expected to have a significant growth rate due to several factors such as the 77-81 GHz band is ideal for high-performance radar applications such as long-range detection, making it suitable for advanced safety features such as forward collision warning, lane departure warning, and pedestrian detection. These features are becoming increasingly important in the commercial and off-highway sectors, where safety is a top priority. Additionally, Advancements in radar technology have made 77-81 GHz radar systems more affordable and easier to implement, which has led to an increase in adoption in various commercial and off-highway applications.

On the basis of radar , the market is categorized into a commercial vehicle and off-highway vehicle. Among these, the off-highway vehicle holds a significant share of the market. This is mainly due to off-highway vehicle operations in harsh environments and under challenging conditions, which require robust and reliable sensing technologies such as radar. Off-highway vehicles are used in industries such as construction, mining, agriculture, and forestry, where the environment is often dusty, muddy, or snowy, and visibility is limited. In such conditions, radar sensors can provide accurate and real-time information on the vehicle's surroundings, including the location of obstacles, other vehicles, and personnel. Moreover, the off-highway vehicle market is experiencing significant growth, driven by the increasing demand for construction and mining activities in emerging economies. As a result, there is a growing need for advanced sensing technologies such as radar, which can improve the safety and efficiency of these vehicles.

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APAC to witness extensive growth.

For a better understanding of the market adoption of the commercial & off-highway vehicle radar industry, the market is analyzed based on its worldwide presence in the countries such as North America (U.S., Canada, Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. Asia Pacific region is expected to have a significant growth rate in the commercial and off-highway radar market during the forecast. The growth of the market in this region is attributed to factors such as the growing demand for advanced driver assistance systems (ADAS) and autonomous vehicles, increasing investments by governments and private companies in the automotive sector, and the presence of major automotive manufacturers in countries like China, Japan, and South Korea. Moreover, The Asia-Pacific region is home to many emerging economies, such as China and India, which are experiencing rapid industrialization and infrastructure development. This has led to an increase in demand for commercial and off-highway vehicles, which has, in turn, driven the growth of the radar market. Also, Radar technology has undergone significant advancements in recent years, making it more affordable and accessible. This has made it easier for commercial and off-highway vehicle manufacturers in the Asia-Pacific region to adopt radar-based safety systems.It is also primarily held over fourteen rounds throughout the year and runs in conjunction with other state off-road championships across Australia.

Some of the major players operating in the market include HELLA GmbH & Co. KGaA; Texas Instruments Incorporated; Continental AG; Robert Bosch GmbH; Infineon Technologies AG; Aptiv, Magna International, Inc.; ZF FRIEDRICHSHAFEN AG; VALEO; and DENSO CORPORATION.

“Global Commercial & Off-Highway Vehicle Radar Market” provides comprehensive qualitative and quantitative insights on the industry potential, key factors impacting sales and purchase decisions, hotspots, and opportunities available for the market players. Moreover, the report also encompasses the key strategic imperatives for success for competitors along with strategic factorial indexing measuring competitors’ capabilities on different parameters. This will help companies in the formulation of go-to-market strategies and identifying the blue ocean for its offerings.      

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 Market Segmentation:

1. By Frequency (24Ghz and 77-81Ghz)
2. By Radar (Commercial Vehicle and Off-Highway Vehicle)
3. By Application (Adaptive Cruise Control, Autonomous Emergency Braking, Blind Spot Detection, Forward Collision Warning System, and Intelligent Park Assist)
4. By Component (Long-Range Radar, Mono Camera, Short & Medium Range Radar, and Stereo Camera)
5. By Region (North America, Europe, Asia-Pacific, Rest of the World)
6. By Company (HELLA GmbH & Co. KGaA; Texas Instruments Incorporated; Continental AG; Robert Bosch GmbH; Infineon Technologies AG; Aptiv, Magna International, Inc.; ZF FRIEDRICHSHAFEN AG; VALEO; and DENSO CORPORATION)

Key questions answered in the study:

1. What are the current and future trends of the global commercial & off-highway vehicle radar industry?
2. How the industry has been evolving in terms of frequency, radar, component, and application?
3. How the competition has been shaping across the countries followed by their comparative factorial indexing?
4. What are the key growth drivers and challenges for the global commercial & off-highway vehicle radar industry?
5. What is the customer orientation, purchase behavior, and expectations from the global commercial & off-highway vehicle radar suppliers across various region and countries?