Market Overview

The global video encoder market is anticipated to expand at a CAGR of 2.7% by 2025. The global market will witness growth from USD 1.9 Billion to USD 2.2 Billion during the forecasted period. The factors that push this growth are seamless connectivity of analog cameras to networks, extensive usage of cloud storage, and integration of HEVC for video encoding. The primitive market driver is seamless analog camera connectivity. The analog cameras engaged in CCD sensors usually take images and store them in the local storage spaces. These images can attain real-time transmission with the deployment of a video encoder. The increasing use of analog cameras has always been a major driver of the market. 

One more major market driver is the OTT platform. OTT services have helped users accomplish audio, video, and other media in their portable smart devices. In the age of OTT, Video encoders are imperative to deliver OTT entertainment to millions of users. Today, many domains have integrated Video encoders to easily transmit video information through the internet. Video encoders also help businesses to reduce the size of videos. Apart from that, a video encoder also helps end-users to make any video compatible with any certain program or operating system. An augmentation in the number of content creators also contributes to global market growth. Creators are searching for advanced platforms that can create compelling videos. This has pushed several companies to come up with unique platforms.

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Industry news

Motorola solutions have endowed and acquired Pelco, a security service provider that invests in video security and analytics. Investments of industry leaders like Motorola will boost the market even more, which will increase by CAGR. Apart from Motorola, several other industries are also investing in video encoders to augment security. This will bring increased expansion opportunities. 

Market Segments

The Global video encoder market gets segmented based on several classifications. As per the recent market report, the global market is segmented into four classifications. It includes segmentation based on component, type, application, number of channels, and end-users. 

You can find rack-mounted and standalone video encoders based on the type segmentation. Similarly, in applications, IPTV, cable, Multiscreen, enterprise, satellite, surveillance, retail, commerce, residents, and transports are the largest markets of video encoders. You will get market segmented for single-channel and multiple channel usage in channels. Military, commercial, retail, and residential are the four primitive end-user markets. 

Regional Analysis

The global video encoder market comes extensively segmented into Asia Pacific, Europe, North America, the Middle East, and South America based on the regions. North America is the largest video encoders market with rapid tech trends. The key regions in North America are the US, Canada, and Mexico, major video encoders consumers. After North America, Asia Pacific is the second-largest market for video encoders. Increasing numbers of data centers and the telecom industry are the major reasons that make Asia pacific the second largest market for video encoders. Following the Asia Pacific, Europe is the third-largest market for video encoders. Cost efficiency in Video encoders is what drives the market growth in Europe.

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