Market Review

The specialty paper market is expected to be US$15,825.40 million by 2030, with a CAGR of 5.40% over the period 2021-2030, which is the assessment period.

Main drivers and main barriers

Specialty papers are in high demand in many industries due to the benefits they offer, including lighter weight, higher soiling resistance, better performance, longer product shelf life and easier handling during shipping. A wide range of applications such as sacks, pouches, paper-based flexible packaging and wrapping are considered to be a major growth driver in the  specialty paper market. . The market is concentrated by established companies and oversees the introduction of the latest technologies, which helps it grow significantly around the world. However, the recent outbreak of COVID-19 has led to an economic downturn, causing concern among the leading players in the specialty paper market.As such, a number of players are vying to explore areas that can work in their favor as well as help them curb revenue loss, with effective M&A strategy being one of them.

The growing use of electronic labels such as NFC technology and QR code for security and anti-counterfeiting through authentication is also pushing the use of specialty paper. These types of apps are gaining popularity with both brand owners and merchants because the need for counterfeit protection is high. Also, with the rise of mobile app usage, consumers can quickly scan the label to identify the genuine product. These labels are made of special paper, which is beneficial for the global market.

The growing prevalence of online shopping in developed and emerging regions may also lead to significant market growth in the coming years. Moreover, the growing demand for specialty papers in the food and beverage industry could also have a positive impact on the market during the evaluation period.

Market segmentation

The specialty paper industry has been divided into segments such as application, raw material and type.

Market segmentation by application includes industry, construction, printing and writing, packaging and labeling, and others.

The raw materials identified in the market research include pulp, fillers and binders, additives, and others.

Special paper types: release liner paper, flexible wrapping paper, decorative paper, printing paper, masking tape and others.

Regional view

The regional segregation of the specialty paper market consists of North America, Asia Pacific or Asia Pacific, Europe and Rest of the World or RM.

Europe has become the world market leader in specialty papers, largely due to the thriving food and beverage sector in the region. The region makes a significant contribution to the revenues of the global market, which is dominated by countries such as Germany, France, United Kingdom (UK) and Spain. The main trend prevailing in the regional market is the growing focus on the sustainability of specialty papers such as light and special coated papers and water-based barrier coatings. More and more companies in the region are engaged in research and development to improve the quality of  special papers , which helps to attract more consumers.

Over the next few years, the Asia-Pacific market is likely to achieve the highest growth rates, with countries such as India, Japan and China leading the way. The thriving online shopping industry along with the strong presence of the paper processing structure is benefiting the regional market. The booming economies of several countries in the region are also driving the growth of the market.

The North American market is a strong contender given the well-established industrial sector and the presence of highly developed countries such as the United States of America (USA) as well as Canada. Busy lifestyles and an aging population are fueling demand for specialty papers for packaging, medical and food service applications. In addition, favorable financial conditions in the region are also doing wonders for the specialty paper market in the region.

Leading Players

The leading market players identified during the market research are Robert Wilson Paper Corporation (USA), Domtar Corporation (Canada), Nippon Paper Group, Inc. (Japan), Kanzaki Specialty Papers Inc. (USA), Griff Paper and Film (USA), Sappi Limited (South Africa), Munksjo Corporation (Sweden), Mondi Plc (Austria), International Paper Company (USA), Stora Enso Oyj (Finland) and many others.

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