Market Overview

Extensive research on the Europe Hummus Market indicates that the market is expected to have significant growth during the forecast period of 2022 to 2030. The value of the Europe Hummus market is estimated to be USD 653.36 Million by 2030, registering a CAGR of 9.2% over the forecast period.

The hummus market in Europe is growing rapidly, with a compound annual growth rate (CAGR) of over 9.2% between 2022 and 2030. This is attributed to the growing popularity of hummus across the region. Hummus is a traditional Middle Eastern dish that is made from mashed chickpeas, tahini, garlic, lemon juice and other ingredients. It is a high protein, low-fat and nutrient-dense food, making it a popular choice for vegetarians, vegans, and those following a Mediterranean diet.

In Europe, hummus is gaining traction as a healthy snack and meal accompaniment. It is increasingly being used as a dip and spread, as well as a topping for salads, sandwiches, and other foods. This is boosting its demand among health-conscious consumers. Furthermore, the trend of snacking is gaining traction among Europeans, which is driving the demand for hummus as a snack.

The availability of hummus in various flavors is contributing to its increasing popularity in Europe. Hummus is available in a variety of flavors, such as garlic, chili, sun-dried tomato, olive, and pesto. This is making it more appealing to consumers, who are seeking out new and interesting flavors.

Market Segmentation

Segmentation helps large and small businesses effectively market their products and builds a corporate strategy that drives their products to the right audience. The Europe Hummus Market is segmented based on product, packaging, distribution channel, and region.

Based on the product type the Europe Hummus Market is divided into Classic, Lentil, Edamame, White Bean, and Black Bean. The market experts anticipated that Europe Hummus Market sellers should focus on capturing business opportunities from the classic Hummus segment as it is responsible for the largest market share in the base year.

The market is divided into packaging types including Tubs, jars, bottles, and others. Due to the rising demand for plant-based protein, this sector occupied a significant market share.

Based on distribution the Europe Hummus market is divided into two parts includes, stored based and non- stored based. The stored-based segmentation is divided into supermarkets, hypermarkets, convenience stores, and others. The growth of the market is based on the rising number of convenience stores.

 Regional classification

Based on region the Europe Hummus Market is segmented into the regions of North America, South America, Europe, Asia, and Africa.

According to regional analysis, the Middle East and the United States account for the largest share of the traditional value of Hamas production in the Middle East.

UK, Germany, France, Spain, Italy, Poland, and the Rest of Europe have been identified as the most attractive destinations for food exporters. Another reason for the growth of this market is the growing demand for packaged Humus products, especially in Western Europe, as well as the growing demand for plant-based proteins and the growing choice for healthier eating habits, which are expected to grow substantially in Europe Hummus Market.

Key Players

The Prominent Players operating in the Key Europe hummus market Players include Obela (Australia), Sabra Dipping Co. LLC (US), Moorish (UK), Deldiche N.V. (Belgium), MeToo! Foods (UK), Lazy Foods (Netherlands), Labeyrie Fine Foods (France), Beliès (Belgium), Orexis Fresh Foods Ltd (UK), and Zorba Delicacies Limited (UK).

Industry Growth

The Europe Hummus Market has the potential to grow a lot in the coming years. One of the main parameters to encourage market growth is the growing concern about the use of toxic chemicals in agriculture and the adverse effects on consumer health. Though, it is a growing industry for the digitization of food services. Consumers are increasingly choosing to order food online for home delivery.

The key players in this market are going for joint ventures and alliances which are expected to increase the total market size during the forecast period. Obela Australia is one of the leading key players in the Europe Hummus Market.

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