Automotive acoustic materials are specially designed materials used in the automotive industry to reduce noise, vibration, and harshness (NVH) in vehicles. These materials are designed to absorb, dampen, or block noise and vibrations from the engine, road, and wind to provide a quiet and comfortable cabin environment for passengers. The market is driven by the increasing demand for quieter and more comfortable vehicles, as well as the growing focus on environmental regulations. Additionally, the increasing adoption of advanced driver assistance systems (ADAS) and infotainment systems is also expected to drive the demand for automotive acoustic materials.

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The Automotive Acoustic Materials Market is expected to grow at a steady rate of around 5% owing to the growing demand for electric and hybrid vehicles, which require additional acoustic materials to reduce noise levels. Key players operating in the global automotive acoustic materials market include 3M Company, BASF SE, Dow Chemical Company, Henkel AG & Co. KGaA, Huntsman Corporation, and W. L. Gore & Associates, Inc. These companies are focusing on developing new and innovative products to meet the evolving needs of the automotive industry. For instance,In 2022 3M India has recently introduced MuPhony, a made-in-India Acoustic Insulation product. MuPhony focuses on reducing NVH (noise, vibrations, and harshness) levels inside the car cabin.

 According to UnivDatos Market Insights (UMI)’ research report “Global Automotive Acoustic Materials Market”, the market is expected to witness robust growth during the forecast period (2022-2028). The global automotive acoustic materials market is expected to grow at a steady pace in the coming years due to increasing demand for quieter and more comfortable rides.

Based on type, the market is segmented into fibreglass, pvc, polyurethane, polypropylene, abs (acrylonitrile butadiene styrene), and others. The abs (acrylonitrile butadiene styrene) category is to witness higher CAGR during the forecast period owing to ABS is a strong and durable material that can withstand impact and wear and tear. This makes it a popular choice for automotive applications that require high performance and durability. Moreover, ABS is a relatively low-cost material compared to other options such as carbon fiber or aluminium. This makes it an attractive option for automakers who are looking to reduce costs while still maintaining high-quality standards.

On the basis of drive type, the market is categorized into light commercial vehicle, heavy commercial vehicle, and passenger vehicle. Among these, commercial vehicles hold significant growth in the market. The demand for commercial vehicles such as trucks, buses, and vans is growing due to the expansion of e-commerce, logistics, and transportation sectors. Additionally, Governments and regulatory bodies have established noise and emission regulations for commercial vehicles. These regulations mandate the use of noise-reducing components in vehicles to reduce the noise levels and meet the required standards.

APAC to witness significant growth.

For a better understanding of the market adoption of the Automotive acoustic materials industry, the market is analyzed based on its worldwide presence in the countries such as North America (U.S., Canada, Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. The Asia-Pacific region holds the highest market share in the automotive acoustic market due to several factors such as the growing demand for quieter vehicles, increasing vehicle production and sales, rising disposable incomes, and government initiatives to reduce noise pollution. Additionally, the presence of major automotive manufacturers in the region and their focus on developing advanced acoustic solutions to improve the overall driving experience has further contributed to the growth of the market. Furthermore, the growing middle-class population in the Asia-Pacific region has led to an increase in demand for luxury cars, which require high-quality acoustic solutions to provide a comfortable and quiet ride. The automotive acoustic market has witnessed significant advancements in technology, such as the development of advanced noise reduction materials, active noise control systems, and enhanced audio systems, which have further driven the demand for these solutions. For instance, In 2021 Israel-based Silentium, a tech innovation company specialising in creating personal in-car sound environments is ramping up the global rollout of its Active Road Noise Cancellation (ARNC) technology. It has been selected by global automotive supplier Hyundai Mobis as its preferred ARNC software provider.

Some of the major players operating in the market include BASF SE, DOW, 3M, Covestro AG, HUNTSMAN, Henkel Adhesives Technologies India Private Limited, DuPont., TORAY INDUSTRIES, INC., LyondellBasell Industries Holdings B.V., and Sika AG.

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“Global Automotive Acoustic Materials Market” provides comprehensive qualitative and quantitative insights on the industry potential, key factors impacting sales and purchase decisions, hotspots, and opportunities available for the market players. Moreover, the report also encompasses the key strategic imperatives for success for competitors along with strategic factorial indexing measuring competitors’ capabilities on different parameters. This will help companies in the formulation of go-to-market strategies and identifying the blue ocean for its offerings.     

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Market Segmentation:

1. By Material Type (Fibreglass, PVC, Polyurethane, Polypropylene, ABS (Acrylonitrile Butadiene Styrene), and Others)
2. By Vehicle Type (Light Commercial Vehicle, Heavy Commercial Vehicle, and Passenger Vehicle)
3. By Application (Underbody & engine bay acoustics, Interior cabin acoustics, Exterior acoustics, and Trunk panel acoustics)
4. By Region (North America, Europe, Asia-Pacific, Rest of the World)
5. By Company (BASF SE, DOW, 3M, Covestro AG, HUNTSMAN, Henkel Adhesives Technologies India Private Limited, DuPont., TORAY INDUSTRIES, INC., LyondellBasell Industries Holdings B.V., and Sika AG.)

Key questions answered in the study:

1. What are the current and future trends of the global automotive acoustic materials industry?
2. How the industry has been evolving in terms of material type, vehicle type, and application?
3. How the competition has been shaping across the countries followed by their comparative factorial indexing?
4. What are the key growth drivers and challenges for the global automotive acoustic materials industry?
5. What is the customer orientation, purchase behavior, and expectations from the global automotive acoustic materials suppliers across various region and countries?