According to a report by Reports and Data, the global market size for  Waterproof Breathable Fabric market is projected to reach USD 3.27 billion by 2028, with a revenue compound annual growth rate (CAGR) of 5.9% during the forecast period. The rising demand for active sportswear among health-conscious consumers is expected to boost the market's revenue growth. In addition, the increasing prevalence of chronic diseases resulting from sedentary lifestyles is driving the popularity of fitness activities such as cycling, aerobics, and yoga, leading to a 42% rise in sales of yoga-related products.

The market for Waterproof Breathable Fabric is growing due to customers' preference for comfortable and lightweight clothing that can absorb sweat during intense workout and sports activities. Many brands are investing in research and development activities to offer more customized and smart clothing to customers. Waterproof breathable textiles are gaining popularity in various applications such as workwear, outdoor apparel, and sportswear due to the increased level of comfort and protection provided by these textiles.

Key players in the market include Clariant AG, HeiQ Materials AG, Helly Hansen, Marmot Mountain LLC, Mountain Hardwear, Nextec Applications Inc., Polartec LLC, Rudolf GmbH, Schoeller Textiles AG, and SympaTex Technologies GmbH. The report segments the global waterproof breathable textiles market based on material, fabric, application, and region.

The Asia Pacific region is expected to account for the largest revenue share over the forecast period, with rising health consciousness and increasing disposable incomes leading to a growing demand for home workouts and fitness studios in the region. The report also highlights some key highlights, including Pertex launching a more sustainable and technical waterproof breathable material called Pertex Shield Resolve in September 2021, and the polyurethane segment being expected to account for the largest revenue share in the global waterproof breathable textiles market due to its high flexibility and resistance to chemicals, water, and abrasion.

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Waterproof Breathable Textiles Market: Notable Innovation

In the Waterproof Breathable Fabric, notable innovations include the development of new materials and technologies that offer better comfort, protection, and sustainability. For instance, in 2019, North Face launched FUTURELIGHT - Breathable-Waterproof Outwear Technology, a new breathable waterproof material developed using sustainable practices and innovative Nanospinning technology. Another example is the launch of Pertex Shield Resolve, a more sustainable and technical waterproof breathable material that is easier to recycle at the end of a garment's life. Additionally, there is a growing trend towards the use of eco-friendly sustainable membranes in waterproof breathable textiles, which offer excellent breathability and superior water resistance properties. These innovations are expected to drive growth in the waterproof breathable textiles market.

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