The global Citral Products Market was valued at USD 408.1 million in 2021 and is projected to grow at a CAGR of 4.9% during the forecast period. The market growth is attributed to the increasing demand for citral in various applications such as the food and beverage industry, medical and pharmaceutical applications, cosmetics and personal care products, and the synthesis of vitamin A&E.

Citral is an aroma terpene found in plants like lemongrass, which gives them their distinctive lemon scent. It is widely used in the perfume industry to create menthol enantiomers and is present in various products such as lemongrass oil, verbena, lemon, and orange oils. Citral is also used in cosmetics and personal care products such as aftershave, lotions, bath treatments, moisturizers, aromas and perfumes, skin care goods, and suntan creams.

Moreover, citral has demonstrated strong antibacterial activity against gram-positive and gram-negative bacteria and fungi, making it a potential component in antiviral drugs. Companies are developing natural flavoring compounds for use in a wide range of consumer products, and citral can also be used as a preservative in cosmetics and personal care products.

The report highlights that the fragrance section is expected to contribute a moderate amount of revenue, and the Asia Pacific market is projected to have the greatest revenue share in 2021, driven by the preponderance of economically developed nations and population growth. North America came in second place in terms of revenue share in 2021, and the expansion of the pharmaceutical and food and beverage sectors, particularly in the United States, is anticipated to drive the growth of the citral market.

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Some of the key players in the citral products market include:

 BASF SE, Kuraray Co., Ltd., NHU Zhejiang ICP, Takasago International Corporation, International Flavors & Fragrances Inc., Indukern, Jiangxi Global Natural Spice Co., Ltd., Focus Technology Co., Ltd., Symrise, and BERJÉ INC

The notable innovation of Citral Products Market includes:

One such innovation is the development of BioNootkatone by Givaudan and Manus Bio. This sustainable and natural citrus flavoring component is aimed at being added to a variety of foods and drinks. Another innovation is FreshSlice by Firmenich, a special collection of all-natural citrus oils that offers unmatched freshness, juiciness, and true-to-fruit flavor at a reasonable price. These and other innovations have contributed to the growth of the citral products market, which is expected to register a revenue CAGR of 4.9% over the forecast period, driven by the Food & Beverage industry, medical & pharmaceutical applications, cosmetics & personal care products, and an increase in demand for citral in the synthesis of vitamin A&E.

Some of the main drivers of the citral products market include:

• Increasing demand from the Food & Beverage industry (F&B) for natural flavoring compounds
• Growing demand from the medical & pharmaceutical sectors for citral as a component in antiviral drugs
• Increasing demand from the cosmetics & personal care industry for citral as an ingredient in skincare products, perfumes, and aromas
• Rising demand for citral in the synthesis of vitamin A&E
• Strong antibacterial and antifungal properties of citral, making it suitable for use as a preservative in cosmetics and personal care products
• Growing population and increasing median income of the middle-class population in economically developed regions, particularly in Asia Pacific
• Expansion of the pharmaceutical and food and beverage sectors in North America
• Innovations in the development of sustainable, natural, and clean-label citrus flavoring components, such as BioNootkatone by Givaudan and Manus Bio, and all-natural citrus oils by Firmenich.

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