According to UnivDatos Market Insights (UMI)’ research report “Automotive Seats Market”, the market is expected to witness a CAGR growth of around ~4% during the forecast period 2021-2027F. Global Automotive Seats Market is experiencing significant growth due to the growing demand for luxurious vehicles in developing countries along with rising adoption of the powered seat in mid-segment & SUVs.

Based on material type, the market is segmented into Synthetic Leather, Genuine Leather, Fabric, and Other Material. The Synthetic Leather segment generated revenue of USD XX billion in 2020 and is expected to grow at a CAGR XX% during the forecasted period. Synthetic leather is accounting for the largest market share of the growing trend of the population going vegan. Also, synthetic leather cost much cheaper than leather along with it also provides the benefits of waterproof and easy cleaning

Based on technology, the market is segmented into Standard Seats, Powered Seats, Ventilated Seats, and Other Seats. The powered Seats segment generated revenue of USD XX billion in 2020 and is expected to grow at a CAGR XX% during the forecasted period. The rising adoption of powered seats in mid-segment cars & SUVs is boosting the growth of powered seats. Also, the added benefits such as one don’t have to apply any force or load to adjust the seats in electronically adjustable seats, which is a boon, especially for grannies and grandpas also boost the demand of the segment as it enhances the customer's experience

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Over the years, a dramatic shift in preference for larger cars has nearly doubled the share of SUVs. According to the International Energy Agency, the number of SUVs on the road worldwide climbed by more than 35 million in 2021. SUVs account for over half of all automobiles sold in the United States and one-third of all cars sold in Europe. India's SUV sales are now lower than those in Western countries. OEMs, on the other hand, are releasing compact SUVs in the mid-price category, which are enticing to purchasers. As a result, the Indian market is gravitating toward tiny SUVs, which are less expensive than full-size SUVs. SUVs come with a number of seating options. Full-size SUVs, for example, typically include bucket seats in the first and second rows and a 60/40 split-bench/bucket in the third row. The front row seats in compact SUVs are bucket seats, and the second-row seats are either bench or bucket seats (may or may not be split). In terms of technology, full-size SUV seats can be motorized, heated, and vented, and leather seats are also an option. As the demand for SUVs grows around the world, so does the desire for motorized and ventilated/heated seats.

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Based on vehicle type, the market is segmented into Passenger Cars and Commercial Vehicles. The Passenger Cars segment generated revenue of USD XX billion in 2020 and is expected to grow at a CAGR XX% during the forecasted period. The passenger car sector is dominating the market share due to increased demand for automobiles such as mid-range sedans, sedans, and luxury sedans. Also, the rising production and sales of passenger cars are adding to the growth of the segment. The demand for passenger cars from developing countries such as India, China, etc. are the major contributors to this growth

Based on seat type, the market is segmented into Bucket Seat and Bench Seat. The Bench Seat segment generated revenue of USD XX billion in 2020 and is expected to grow at a CAGR XX% during the forecasted period. When it comes to seating for two people, the bench seat has the biggest market share. As a result, it is chosen in various types of vehicles, including passenger automobiles and commercial vehicles, propelling the market's growth over the forecast period. Bucket seats are commonly used in commercial and passenger cars as driver and co-driver seats. Bucket seats are also available in the back of some high-end automobiles. Due to its cost-effectiveness, the bench seat is the most prevalent style of seating in the back seats of passenger automobiles and commercial vehicles. Because of its low cost and durable design, the bench seat is predicted to have a considerable market share

Asia Pacific to Grab Lion’s Share

Based on the estimation, during the projection period of 2021-2027, Asia-Pacific is expected to be the fastest-growing market during the forecast period. During the projection period, the Asia-Pacific region led the market for automotive seats, with China predicted to have a substantial share of the market due to the presence of major automotive seating manufacturers in the region. The increased demand for affordable vehicles in Asian countries such as China, Japan, South Korea, and India can be related to shifts in consumer behavior caused by pandemics. China is expected to be the fastest-growing market for automotive seats in this region due to rising vehicle production and sales. The increasing demand for hybrid and electric vehicles in emerging nations like China, India, and Japan will further add to the growth of demand of the automotive seat market in the region.

According to UnivDatos Market Insights (UMI)’, the key players with a considerable market share in the Global Automotive Seats Market include Lear Corporation, Toyota Boshoku Corporation, Faurecia SE, Gentherm Incorporated, Adient plc, Magna International Inc, Aisin Seiki Co., Ltd, Tachi-S Co., Ltd, NHK Spring Co., Ltd. and TS Tech Co.,Ltd

·         In August 2020, Lear Corporation, a global automotive technology leader in Seating and E-Systems, introduces its newest solution in intelligent seating, INTU Thermal Comfort with ClimateSense technology, developed in collaboration with Gentherm, a global market leader and developer of innovative thermal management technologies. The system aims to create an ideal personal climate through its intelligent software, using ambient cabin conditions to provide optimized comfort

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“Global Automotive Seats Market” provides comprehensive qualitative and quantitative insights on the industry potential, key factors impacting sales and purchase decisions, hotspots, and opportunities available for the market players. Moreover, the report also encompasses the key strategic imperatives for success for competitors along with strategic factorial indexing measuring competitor's capabilities on different parameters. This will help companies in the formulation of go to market strategies and identifying the blue ocean for its offerings.

Market Segmentation:

1.       By Material Type (Synthetic Leather, Genuine Leather, Fabric and Other Material)

2.       By Technology (Standard Seats, Powered Seats, Ventilated Seats and Other Seats)

3.       By Vehicle Type (Passenger Vehicle and Commercial Vehicle)

4.       By Seat Type (Bucket Seat and Bench Seat)

5.       By Region (North America (United States, Canada, Rest of North America), Europe (Germany, France, UK, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Rest of APAC), and Rest of World)

6.       By Company (Lear Corporation, Toyota Boshoku Corporation, Faurecia SE, Gentherm Incorporated, Adient plc, Magna International Inc, Aisin Seiki Co., Ltd, Tachi-S Co., Ltd, NHK Spring Co., Ltd. and TS Tech Co.,Ltd)

Key questions answered in the study:

1.       What are the current and future trends of the Global Automotive Seats industry?

2.       How the industry has been evolving in terms of end-user demand and product category?

3.       How the competition has been shaping across the countries followed by their comparative factorial indexing?

4.       What are the key growth drivers and challenges for the Global Automotive Seats industry?

5.     What is the customer orientation, purchase behavior, and expectations from the Global Automotive Seats suppliers across various countries?

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