Reflecting on FY2024: How Choudhary Footwear Is Stepping Boldly Into the Future

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As we close the chapter on FY2024, it’s a good time to pause, reflect, and look ahead. At Choudhary Footwear, this past year has been about more than just numbers—it’s been a story of resilience, innovation, and strengthening the very values that have carried us through over 35 years in the footwear industry.

 

From humble beginnings to becoming a trusted name in high-quality leather footwear for global brands, we’ve consistently strived to merge traditional craftsmanship with modern design sensibilities. And FY2024 reminded us once again: adaptability and collaboration are the real game-changers.

 

A Quick Glance at the Industry

India’s footwear industry is in the midst of a growth spurt. Valued at around ₹1.23 lakh crore (USD 17.89 billion) today, it’s expected to leap to ₹1.91 lakh crore (USD 26 billion) by FY2028, growing at an impressive CAGR of 13%.

 

Yes, inflation threw a few punches, especially for mass-market segments. But on the flip side, demand for premium, well-made leather footwear held strong—particularly in exports. The online footwear market alone hit USD 5.07 billion, now making up over a quarter of India’s fashion e-commerce. Yet, brick-and-mortar stores, especially in Tier II and III cities, remain crucial. It’s all about finding that sweet spot between digital and traditional.

 

Highlights from FY2024: What We Achieved

1. Doubling Down on Craftsmanship and Consistency

We chose quality over shortcuts. Precision over volume. Our continued partnerships with global names like ASOS, NEXT, Eram, and Gemo are a testament to that commitment. Every pair we ship reflects decades of experience and dedication to detail.

 

2. Smart Adaptation amid Challenges

With raw material costs on the rise, strategic sourcing and efficient planning became essential. All our leather came from LWG-certified tanneries, aligning with our sustainability goals and global compliance standards.

 

3. Navigating Regulatory Shifts with Confidence

The new Quality Control Orders (QCOs) introduced by the Indian government presented fresh challenges—but also opportunities. We embraced these regulations early, leveraging our SMETA and ICS certifications and internal quality controls to stay ahead of the curve.

 

4. Going beyond “Business as Usual” with Clients

From rolling out a sustainable summer line in Europe to meeting fast turnaround demands in North America, our client-first approach drove real impact. We’re not just manufacturers—we’re collaborators, helping brands bring their visions to life.

 

Looking Forward: FY2025 and Beyond

The road ahead is exciting, and our strategy is clear:

 

1. Sustainable and Non-Leather Alternatives

We’re investing in eco-friendly materials and non-leather lines. The demand for conscious fashion is only growing—and we’re ready to meet it without compromising on design or durability.

 

2. Tech-Forward Footwear Manufacturing

From 3D modeling and digital sampling to automated stitching and cutting, we're integrating technologies that speed up production and reduce waste—all while keeping our artisan touch intact.

 

3. New Markets, New Momentum

With strongholds in the UK, France, and the US, we’re setting our sights on Denmark, South Africa, and Italy. Indian footwear exports are expected to cross USD 8 billion by 2030—and we aim to play a bigger role in that journey.

 

4. Footwear That Fits Today’s Lifestyle

Hybrid is in—shoes that merge style, comfort, and resilience. Our R&D team is all in, working on designs that reflect this evolving demand.

 

Challenges = Opportunities

Yes, the Indian market still has its share of hurdles. The unorganized sector makes up 70% of the industry. Counterfeit products dilute trust. But these are also opportunities—for brands that are ethical, consistent, and committed to raising the bar.

 

At Choudhary Footwear, we’ve built a reputation for reliability. In a world that’s changing fast, that consistency matters more than ever.

 

Walking into FY2025 with Confidence

Since 1987, we’ve believed in the power of well-made footwear—the kind that combines function, aesthetics, and soul. FY2024 reinforced that belief. And now, with renewed energy and sharper focus, we’re ready to explore new ideas, new markets, and new collaborations.

 

To our current partners, thank you for your trust. To future collaborators: if you’re looking for an Indian footwear manufacturer who delivers on quality, sustainability, and innovation—let’s talk.

 

Because at Choudhary Footwear, we’re not just making shoes.

We’re crafting experiences—one pair at a time.

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