A good first impression can make or break a restaurant’s success today. As a result, using digital signage in restaurants is no longer an option, it’s a must. Digital menu boards for restaurants can help any restaurant increase sales, reduce waiting time and improve how customers feel about their business. Even if you have a digital menu, it’s not sufficient. The design should be attractive, and everyone should be able to understand it.

These tips will help you create a digital menu that looks good and works well.

1. Use Clear, Readable Fonts

Make sure that your font is easy to read. You can read Arial, Helvetica and Open Sans clearly at a distance. Avoid fancy or script fonts that would make your menu look nice in print but are difficult to read online. Make the font on your sign big enough for people to read while standing or sitting nearby.

2. Keep the Design Simple

A crowded menu confuses and overloads customers. Allow each product to look clear by using a design with plenty of white space. Group burgers, salads and sides as one category to make it easier for people to spot them. When a digital menu is organized, customers can decide and order quickly.

3. Choose a Balanced Color Scheme

Readability and the look of a document depend a lot on color. Use colors that are not like, such as light on dark or dark on light, to make your text stand out. Use your brand’s colors but see how they look when displayed on screens. Don’t use overly bright colors that can irritate your eyes.

4. Highlight Bestsellers and Specials

Use icons, colors or animation only when you want to highlight special or time-bound offers. Not only does it affect what customers choose, but it also encourages sales of your most profitable items. You can change the highlighted items on your restaurant’s digital signage as the day goes on.

5. Use High-Quality Images (But Not Too Many)

A couple of great-looking photos can be very convincing, but don’t put too many in your ad. Use high-quality pictures of your bestselling items and make sure they all look the same. Displaying too many pictures on your menu can make it hard for customers to notice your food.

6. Test Visibility and Readability

Make sure your menu looks right at different times and from different positions. The way your restaurant is lit can affect how easy it is to watch movies. Make changes when needed so your menu is easy to read no matter how bright or dark it gets.

7. Always Make Sure It Is Up to Date

An important benefit of digital menu boards for restaurants is that they are very easy to update. Social media is there for you to use! Update your menu, delete items that are out of stock and change prices or specials occasionally without having to reprint.

Final Thoughts

A properly made digital menu is more than a display; it’s a useful tool for sharing information. Paying attention to how readable, organized and attractive your menu can boost your business and make customers happy. When you use the right digital signage for restaurants, your menu board will look great and work well.