Lately, increased reliance on anti-bacterial formulations for cleaning and maintaining hygiene has gained significant traction. Ongoing trends of sustainability and going green have completely altered consumers’ perspectives, making them more thoughtful of their purchases. Rising environmental concerns are triggering the shift towards natural and organic cleaning products. Moreover,...

The household cleaning products market is estimated to grow at a CAGR of 4.6% between 2022 and 2027. The size of the market is forecast to increase by USD 14.84 billion. The growth of the market depends on several factors, including product innovation and portfolio extension, the growing online sales of household cleaning products and aggressive marketing an increase in...