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Customer Success 101-Martech Edition
Customer success is the ultimate win-win in the marketing technology world. Explore how to crack the code of client success in martech and gain a competitive edge. Have you ever bought a product or service and felt like it didn’t quite live up to your expectations? Maybe you struggled to figure out how to use it, or it didn’t quite meet your needs. We’ve all been...

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5 Things HR Execs Need to Know About Employee Recognition
According to a Gallup study on workplace recognition, employees who say their contributions are recognized are less likely to feel burned out, more likely to thrive in their overall lives, and less likely to look for new job opportunities. And yet, the same report shows that most companies fall short in this area, with just one in five leaders saying that recognition is a major strategic...

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John Martech toegevoegd een audio Other
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How Conversational AI is Revolutionizing Customer Engagement
Marketing communication has evolved dramatically over the past decade. As customer expectations rise, they now demand highly personalized, on-demand solutions at an organizational level. This is where artificial intelligence (AI), particularly conversational AI, comes into play. But is AI fully leveraging its potential to transform business-customer relationships? Let’s explore how...

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Matt Goebel, Founder of Woven - HRTech Interview
Please share a few words about yourself and your journey as the Founder of Woven. The inspiration for Woven was born from the decade I spent consulting and developing software for franchisors and franchisees. During that time, my wife and I became multi-unit franchisees and lived through the struggles of scaling to multiple locations. The franchise industry, in particular, has been impacted by...

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