Looking to supercharge your video advertising strategy? Our article reveals how to use martech tools to drive better results and reach your objectives in 2023. Are you tired of pouring your heart and soul into a video advertising campaign, only to see lackluster results? Do you wish you had a secret weapon to help you optimize your ads and achieve your objectives? Look no further than...

As advertising evolves, companies are seeking new ways to connect with consumers in an engaging and impactful way. With so many options available, it can be difficult for brands to cut through the noise and capture the attention of their target audience. Today, we have the pleasure of speaking with Maria Teresa Hernandez, VP of Brand Partnerships at Mirriad. With over a decade of experience in...

Modern technology has greatly furthered the advertising industry overall. How are organizations leveraging it to improve programmatic advertising? Can you please tell us about yourself? How did you get into working in technology?I am a native Californian and one of 8 children. I have always had a passion for science and technology. I started in healthcare, and in 1999 I decided to switch to...